Singapore-based marketing technology startup Affable.ai has launched Skye, a generative AI application that helps marketers streamline and optimize their influencer marketing campaigns.
Skye uses Google Cloud’s Vertex AI platform to generate high-quality content, such as blog posts, social media posts, and email campaigns, that is tailored to specific influencers and their audiences.
Skye also helps marketers track the performance of their influencer marketing campaigns and identify the most effective influencers to work with.
Affable.ai CEO Nisarg Shah said that Skye is “the first AI-powered influencer marketing platform that can help marketers create, manage, and measure influencer marketing campaigns at scale.”
“We are excited to partner with Google Cloud to bring Skye to market,” Shah said. “Google Cloud’s Vertex AI platform provides the cutting-edge AI capabilities that are essential for Skye to be successful.”
Skye is available now for a free trial.
How Skye Works
Skye uses a variety of AI techniques, including natural language processing, machine learning, and computer vision, to generate high-quality content that is tailored to specific influencers and their audiences.
For example, Skye can be used to generate blog posts that are relevant to the interests of a particular influencer’s audience. Skye can also be used to create social media posts that are visually appealing and engaging.
In addition to generating content, Skye also helps marketers track the performance of their influencer marketing campaigns. Skye can track the number of impressions, clicks, and conversions that are generated by influencer marketing campaigns.
Skye can also identify the most effective influencers to work with. Skye uses a variety of factors, such as the influencer’s reach, engagement, and cost, to identify the most effective influencers for a particular campaign.
Benefits of Using Skye
There are a number of benefits to using Skye, including:
- Increased efficiency: Skye can help marketers streamline and optimize their influencer marketing campaigns. This can save marketers time and money.
- Improved results: Skye can help marketers generate high-quality content that is tailored to specific influencers and their audiences. This can lead to improved results from influencer marketing campaigns.
- Increased ROI: Skye can help marketers track the performance of their influencer marketing campaigns. This can help marketers identify which campaigns are most effective and make adjustments to campaigns that are not performing as well.
Conclusion
Skye is a powerful generative AI application that can help marketers streamline and optimize their influencer marketing campaigns. Skye is available now for a free trial.
If you are a marketer who is looking for a way to improve the results of your influencer marketing campaigns, then Skye is a great option. Skye can help you save time and money, generate high-quality content, and track the performance of your campaigns.